How does Auto Blocker work?
Updated over a week ago

Automatically detect and block third-party tracking

Auto Blocker detects all third-party tracking mechanisms on every page that it is installed on. When a visitor opens a page, Auto Blocker checks whether that visitor has consented to any tracking categories, then dynamically enables or disables the tracking mechanisms according to the visitor's saved preferences.

Display a prompt to unblock iframes

An iframe can be a map, YouTube video, or other similar element loaded on your page. When visitors have not given their consent to load an iframe on your page, it will be blocked. This can impair the experience of browsing your site.

Termly helps mitigate this by displaying a prompt over blocked iframes that allows visitors to quickly and easily unblock an iframe for a single page. Read more about how your visitors can unblock embedded videos and other iframes.

Block unknown tracking sources

All third-party tracking sources that Auto Blocker does not recognize will be assigned the "Unclassified" tracking category.

These sources will be blocked unless the visitor has accepted all tracking categories or has consented to the "Unclassified" category in their preference center.

Customize Auto Blocker's behavior

Recategorizing cookies in your dashboard does not impact Auto Blocker. You must use manual blocking or a custom blocking map to customize Auto Blocker's behavior. Any categorization that is manually assigned to a tracking object will take precedence over Auto Blocker's automatic categorization.

For example, Auto Blocker may categorize a script as "Unclassified." You can manually categorize that unclassified script into the "Advertising" category to make sure that it is unblocked for visitors that consent to being served advertising trackers. Any scripts categorized as "Essential" will always be served to all visitors on your site.

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