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How does Auto Blocker work?
Updated over 7 months ago

Auto Blocker is a powerful tool that helps you protect your website visitors' privacy by automatically detecting and blocking third-party tracking mechanisms. This feature is available for all Termly users and can be easily installed on any page of your website.

How Does Auto Blocker Work?

Auto Blocker works by scanning every page it is installed on for any third-party tracking mechanisms. When a visitor opens a page, Auto Blocker checks whether that visitor has consented to any tracking categories. It then dynamically enables or disables the tracking mechanisms according to the visitor's saved preferences.

This means that visitors who have not given their consent to certain tracking categories will not be tracked by those mechanisms, ensuring their privacy is protected.

Display a Prompt to Unblock iframes

An iframe is an element that can be embedded on your page, such as a map, YouTube video, or other similar content. When visitors have not given their consent to load an iframe on your page, it will be blocked. This can impair the experience of browsing your site.

To help mitigate this issue, Termly has implemented a feature that displays a prompt over blocked iframes. This prompt allows visitors to quickly and easily unblock an iframe for a single page. Read more about how your visitors can unblock embedded videos and other iframes.

Block Unknown Tracking Sources

Auto Blocker also has the ability to block unknown tracking sources. This means that any third-party tracking sources that Auto Blocker does not recognize will be assigned the "Unclassified" tracking category.

These sources will be blocked unless the visitor has accepted all tracking categories or has consented to the "Unclassified" category in their preference center.

Customize Auto Blocker's Behavior

While Auto Blocker automatically categorizes tracking mechanisms, you also have the option to customize its behavior. This can be done by manually blocking certain scripts or by creating a custom blocking map.

Implement a custom blocking map

You can create a custom blocking map to customize Auto Blocker's behavior. This allows you to define specific rules for how certain tracking mechanisms should be handled. Learn more about creating a custom blocking map.

Manually block a script

To manually block a script, you can use the manual blocking feature. This will override Auto Blocker's automatic categorization and ensure that the script is blocked for visitors who have not consented to the specified tracking category.

It's important to note that any categorization that is manually assigned to a tracking object will take precedence over Auto Blocker's automatic categorization. For example, if Auto Blocker categorizes a script as "Unclassified," but you manually categorize it as "Advertising," it will be unblocked for visitors who consent to being served advertising trackers.

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